We produce Good Greens, We help produce Good Greens ! Good Greens? Does it suggest that there are bad greens? Yes and no, because the good greens can become bad for our health as a result of pesticidal residues they carry into our body by regular or rare consumption. The way the greens are cultivated decides their goodness and health virtues.
Here are few young people who thought of the dangerous impacts of pesticides and chemical agriculture, decided to retain the virtues of greens to serve the Chennai city customers and also encourage the farming community to take up this good greens cultivation not as an experiment but as a lifelong experiential association.
At Good Greens Farm, all are welcome to unlearn and learn, Regularly Mutual Learning Sessions are facilitated to enrich organic methods of agriculture. Late Dr. Nammalvar was one of the guiding spirits of such sessions. though we may not replace him we not definitely realize his dreams through constantly striving towards spread of sustainable sound agriculture technologies.
Our aim is not only Commercial Success but also Ecological Sustainability and we strongly believe that sustainability will ensure success..
Happy Farmer – Healthy Family
Welfare of Organic farmers by enabling daily cash for his produce, Reliable Market platform for organic produces Organic healthy food to reach consumers at reasonable price
Farmer should enjoy the benefits of market by Knowledge based, information based selling practices Trained Organic farm hands & staff Continuous innovations on farming Techniques and Inputs
The Nalla Keerai initiative was formed by a local farmer R. Jagannathan, who, inspired by various organic farmers in the State, including the iconic G. Nammalvar, set out to create a model farm to cultivate greens (keerai) in a plot of land measuring 50 cents (half an acre). .
First Media coverage - The Hindu
The first media coverage about the Nallakeerai was by The Hindu News Paper in the year 2012.
Nallasandhai Producer Company Formed
Nallasandhai Producer Company Formed by a team of multifaceted energetic youngsters, willing to produce “Chemical Free Products” partnering with local farmers.
Farm to Consumer (P) Ltd
“Farm to Consumer Private Limited” was established in the year 2014, for facilitating organic farmer and trading organic food products.
“Tamilzhan” Award Received
Mr. R. jaganathan, Founder member of Nalla Sandai, was honored by the Television Channel Puthiyathalaimurai, as "Sadhanai Tamilan" in the category "Tozhil Thurai" for his activities in producing and promoting Traditional Organic Food products.
200+ SKU Products added
Farm to Consumer Private Limited added 200+ SKU(Stock Keeping Unit) Products added into our basket. .
"Annual Subscription” introduced
HUB and SPOKE model introduced
Farm to Consumer Private Limited introduced the “Nallakeerai” HUB and SPOKE model to serve its growing customers more effectively.
Having 16 years of organic farming experience and networked 25+ organic farmer producer companies with land size of 1.65 Lakhs acres in Tamilnadu and travels around the country, advising State Governments on Organic farming and is a guest lecturer at 15 universities for Agri-Entrepreneurship. Before stepping into Agriculture he was working as business development manager for an MNC.
Currently the CEO of F2C, having 4 years of experience in handling organic food products. Prior to this, held senior positions in a Financial Services (Commodity Trading) Company in America for 15 years. Quit his profession to follow his passion in Organic food business.